10 words that get emails opened

Check out the cloud below to see an interesting representation of the top 10 words used in e-mail subject lines by marketers to get prospects to open their messages.

The cloud is a nifty way to present these words.

You've got to hand it to the smart folk at MailerMailer.com for combing 300 million e-mails to find these gems and devising this nice bit of viral marketing.



Their thinking wasn't in the clouds when they came up with it because:

• They've offered it to bloggers like me to give us a lazy way to add content. Easy, just cut and paste.
• They've programmed it so it updates automatically, giving you my dear reader, a reason to come back to my blog again and again, and then revisit MailerMailer.
• They've encouraged me to comment on their blog if I post this cloud, thus increasing the virtuous circle of blogging that lives on links and reciprocity, and
• It provides interesting content in an engaging and interactive way. It may not rain but it lights up as I hover over it.

Cool.

By the way, the report is worth reading. Some highlights show that e-mails are being opened sooner than before and e-mails from churches and other religious and spiritual organizations have the highest open rates. Say no more.

You can read the entire report at MailerMailer.

10 words that get emails opened